How we do it

Program Management:
The success of an event is dependent upon the strength and expertise of the team as well as the time and energy put in during the planning process. Cerulean Events, Inc. assigns a trained program manager to each account from the initial stages of the site selection to the final billing reconciliation and post program analysis. This ensures direct alignment of the program manager with the client and enables us to clearly define and exceed all expectations and business objectives from start to finish.

The following crucial elements are just some of the many aspects of an event:

  • Scope of Project - review the project, define roles and responsibilities of each team member, establish a regular meeting schedule and determine the most effective means of communication.
  • Timeline - a key element of the pre-program process that ensures the most cost efficient  and effective means to execute with internal and external teams. The Program Manager is responsible for the full implementation of the timeline.
  • Budget - Cerulean Events, Inc. will create a master line-item budget that is approved by the client. Once the budget is established, cost and expenditures are monitored throughout the program process and continually updated as decisions are finalized, and as each price is further negotiated through the planning process.
  • Food and Beverage - this very important element of the program is managed both pre-program and on-site to ensure the clients expectations are met within the appropriate parameters, and is a critical cost-savings opportunity with trained management. The development of menus, decor and entertainment are all overseen by the Program Manager and presented for approval by the client.
  • On-Site Staffing - We have a preferred relationship with a large, professionally trained staff of individuals who have made on-site staffing their full-time profession. We strongly believe Travel Staff to be a critical element to the success of any program, from inspiring extraordinary experiences for your participants as well as executing on-site logistics and continual budget management.
  • Ground Transportation - from the moment the guests arrive at the airport until the moment they depart, Cerulean Events, Inc. staff is available to assist. Transportation management also includes group transfers for any off property events and activities.
  • Function Space - all functions space, meeting rooms, offices, and breakout rooms are all managed with great attention to detail, including Audio Visual and participant counts.
  • Entertainment Selection - Cerulean Events, Inc. has access to over 20,000 speakers and entertainers whose messages and performances have inspired many. Cerulean Events, Inc. prides itself on delivering the unexpected and the unimagined to the delight of their clients.
  • Budget Reconciliation - The program budget goes through many stages of sculpting throughout the planning process, continually developing based on client decisions and direction, financial parameters, on-going negotiations and final contracting with vendors. The on-site management includes daily Accounting meetings to monitor the status and cost-savings, as well as any additional decisions the client may make on site (VIP costs, additions, etc). Following the program, Cerulean Events, Inc. reconciles each vendor bill, and presents a final-billing to the client. In 12 years, we are proud to say we have never been over budget.
  • Post Program Analysis - Cerulean Events, Inc. will evaluate the event with the Client Event Team to review all aspects of the program to result in better practices for future events to ensure complete client satisfaction has been achieved.
Photos / Destination Experience